Director of Product Marketing
At Speedata, we are building the world’s fastest processor for Data Analytics – we call it the Analytics Processing Unit (APU). Thanks to a revolutionary architecture based on years of academic research, we can accelerate analytic workloads by 20x-50x by offloading them from the CPU. We can achieve this without any code changes required from our customers.
Job Description
We are looking for a Director of Product Marketing to design, execute, and own Speedata’s go-to-market activities, from product positioning and messaging, all the way to engaged customers. You will interface closely with the executive team as you help Speedata build a public brand centered on industry solutions and the business value created by our APU. These efforts should converge on a strong inbound pipeline of qualified leads that complements our direct outreach efforts.
This position is based in the USA and fully remote.
Key responsibilities
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Drive Speedata’s inbound marketing efforts.
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Research, develop, and publish use cases that showcase the value of our products for various industry verticals – such as finance, healthcare, telecommunications, government.
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Define target personas and their pain points, and convey why we are a better choice than the alternatives.
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Generate, update, publish, and own Speedata’s outbound content, including sales collateral,
whitepaper, competitive battlecards, and one pager teasers. Tailor content to various
audiences and distribution channels including Speedata’s website, LinkedIn, blog posts, press releases, webinars, and conferences. -
Work with our external vendors to generate creative assets, update our website, and get access to leading tech journals.
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Encourage Speedata engineers, architects, and developers to write about their latest progress. Establish a healthy cadence of public-facing activity from the company.
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Help improve our rankings on search engines.
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Drive Speedata’s participation in conferences worldwide.
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Implement channels for prospects to easily schedule demos and deep dives with Speedata.
Qualifications
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5+ years of experience driving Product Marketing for a data analytics company
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Bachelors or Master in Computer Science or Electrical Engineering
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Excellent written and verbal communication
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Self-starter focused on results
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History of strong collaboration across all company functions